Airborne Bicycles was founded in 1997 by Jamie Raddin in Madison, Wisconsin. Fueled by a lifelong passion for cycling and his family’s U.S. Air Force pilot heritage, he launched one of the first brands to sell fully customizable titanium bicycles directly to consumers online.

With aviation-inspired branding, a bold direct-to-consumer approach, and titanium performance at extraordinary value, Airborne quickly became a standout name in modern cycling.

In 1999, Huffy acquired Airborne for its ecommerce vision, with Jamie Raddin staying on as President and General Manager. By 2002, he secured a licensing agreement and grew the brand independently again, building a loyal following through titanium leadership, strong service, and direct-channel growth.

After a quieter stretch, Airborne later re-emerged and continued evolving, keeping the name alive while preparing for a stronger future.

In January 2025, Airborne was re-acquired by the founder Jamie Raddin together with some incredible integrated business partners. The brand has returned to its titanium roots with stronger manufacturing capability, design expertise, and a broader global scale than ever before.

As the original ecommerce mavericks who first sold customizable titanium bikes online in 1997, Airborne continues to precision-engineer innovative bicycles and components that deliver extraordinary rider value worldwide.